The Teaserooo Flip Strip was another ingenious invention by none other than Soren Sorensen Adams, "King of the Professional Pranksters." Adams began his career by launching the Cachoo Sneezing Powder Company, later changing the name to the S.S. Adams Company. He went on to invent hundreds of items, including the dribble glass, the snake nut can, itching powder, the stink bomb, the squirting nickel, the bar bug in an ice cube, and perhaps the company's most enduring item: the joy buzzer.
Adams died in 1963 in Asbury Park at the age of 84, leaving behind a legacy of over 600 novelties he had dreamed up (many of which he had patented), including the postcard-sized Teaserooo Flip Strip shown here from 1945. Each Teaseroooo in the series featured a picture of a lovely pin-up girl along with an amusing titillating limerick. Various layers of her clothing were printed on three celluloid overlays which could be flipped out of the way for greater viewing pleasure. For more on Mr. Adams and novelties in general, take a gander at Mark Newgarden's classic great book Cheap Laffs: The Art of the Novelty Item (Abrams).